Pizza Hut — Gorbachev’s Fault

It’s almost a decade after the Berlin Wall has fallen, and Russia is coming to grips with the introduction American “culture” in their country. As President of the Soviet Union, Mikhail Gorbachev was responsible for the dissolution of the USSR. The resulting economic transition was confusing for many, as the advertisement shows disagreement among family members about the state of Russia in the years following the end of Soviet rule.

Old Spice — Smellcome to Magic

Individuals often make decisions that are in their own best interest, and often disregard the impact they may have on other people. Whenever this happens, individuals are creating an externality. Someone else either benefits or is harmed by that outcome. In the case of someone putting on deodorant, that could have spillover benefits from people getting to smell a “fresh scent.” If too much is applied, it could annoy others are turn to a negative externality.

Volkswagen — Buying a Used Car

Asymmetric information is a condition in which one party to a transaction has information that isn’t known to the other side of the party. This can disrupt the market for used goods because the buyer may not know the full extent of what they’re purchasing. In this Volkswagen ad, the father and son duo are unaware of the older lady’s past experiences with the cars. This is a great segue to Akerlof’s Market for Lemons, which is based on the the used car market.

Turkish Airways — Flying Everywhere

This Turkish Airways ad shows the value of network externalities to a market. A network effect occurs when the value of a product or service depends on the number of users. Network effects are typically positive, such that the more people using the product, the more valuable the product becomes. Airlines are an example of network effects, as the ad points out, because the more places they fly, the more valuable the flights are to the people purchasing the tickets.

Friends — Joey Loses His Insurance

Joey finds out that he hasn’t been working enough lately, so the Screen Actors Guild is canceling his insurance. He’s quick to point out the moral hazard involved in insurance because now he has to be more careful!

Later in the episode, he comes down with a hernia after working out. Since his insurance has lapsed, he doesn’t have enough money to go to the doctor to get it looked out. Luckily, Joey is able to find a part as “dying man” and he ends up getting his health insurance back.

Thanks to Isabel Ruiz for the clip suggestion!

The Simpsons — MoneyBART

The local little league team has a new coach, and she plans on using statistical analysis to improve their chances of winning. She tracks player tendencies and digs into the work of Bill James to bring a Moneyball approach to the Isotots. Bart laments that she has taken the fun out of the game, which begs the question of the team’s objective function. Are sports teams win-maximizers or should some teams focus on having fun?

At the end of the segment, Bart has a choice to make. Should he take the statistical approach to win the game or should he swing and try to preserve his hot streak. The hot hand fallacy is the belief that previous observations are correlated with upcoming observations. This fallacy leads us to believe batters “get hot” even though the probability of the next hit is independent of the previous ones.

Brooklyn 99 — Moneyball

Captain Holt and Lieutenant Jeffords want to streamline the department and improve efficiency across the precinct. Jeffords is concerned that Capt. Holt is getting to greedy and can’t make many more improvements, but Capt. Holt believes he’s taking a Moneyball approach to the department. The film is his favorite and he finds the statistical analysis beautiful.

While he may be improving efficiency through his new statistical approach, the two should be concerned about diminishing returns. Productivity can increase with revised strategies, but additional productivity may require a significant increase in cost. In order to determine the optimal outcome, the two should focus on marginal analysis.

Zootopia — Barriers to Entry

In this particular scene from Zootopia, Nick Wilde and Finnick, buy a large popsicle to eventually meltdown and reform into small “Pawpsicles” to sell to other animals. This scene can be used when teaching barriers to entry since the popsicle market appears to have very few barriers. The two of them are able to access all the necessary ingredients and can setup their businesses outside the bank easily.

Thanks to Bryn Goldman for the clip suggestion!

Futurama — A Can of Old Fish

The gang heads to get some pizza and Fry wants his friends to experience anchovies, a type of small, salted fish. It turns out that these small fish were overfished and the population collapsed. Zoidberg even mentions how sorry he was that his people kept consuming them because they didn’t realize they were a common resource, subject to the tragedy of the commons.

Fry is incredibly rich, and wishes he could bring them back. He at first notes that even incredibly wealthy people aren’t able to purchase everything. At an auction, he finds that there is exactly one can left in the known universe and decides to bid all of his money for the “can of old fish”

While we normally wouldn’t pass judgement on someone’s preferences, it’s hard not to believe that this could a good example of a winner’s curse. Fry’s willingness to pay for the can of fish may not be $50 million, but the utility from winning the auction could be worth that.

Thanks to Jessica Pritchard for the clip suggestion!

The Simpsons — PBS Free Riders

Homer has found a new British show on PBS and he’s really loving it, but then they interrupt his show to ask for money. Betty White is a guest during the telethon and mentions that anyone who watches even a second of PBS and doesn’t donate is equivalent to a thief.

The Public Broadcasting Service (PBS) is a nonprofit American public television show. While the channel focuses primarily on educational programming, it relies on donations from viewers to help support its budget. PBS would be considered an example of a public good since it is nonrival and nonexcludable. One of the problems with public goods is that it is subject to underprovision because of free riders, like Homer, who consume the service but don’t contribute to its production.

Thanks to Tom Flesher for the recommendation on Twitter:

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