Price tags are an interesting phenomenon when you consider that it wasn’t all that long ago that negotiating in stores was a common practice. Price tags improve efficiency because they present full information for customers who don’t have to worry about negotiating, but it doesn’t mean that the price is the most efficient price. There are markets all around the world that display one price, but involve sellers willing to negotiate. Jia Jiang finds out that Target is not one of those markets.
Thanks to Bryan Sloss for sending in this clip!