Ryan Hamilton — Canceling a Gym Membership

Ryan goes through the steps he had to complete in order to cancel his gym membership. By requiring all of the additional steps to opt out of the membership, it decreases the likelihood that individuals will actually cancel their membership and instead pay the monthly fee despite not wanting the service. Ryan even discusses how he’s fallen victim to the sunk cost fallacy because he walked by his gym on the way to purchase envelopes for the letter, but he was already “in too deep” to stop by and cancel in person.

Late Show: Uber CEO Discusses Surge Pricing

This is just a small clip of Stephen Colbert’s interview with Uber CEO, Travis Kalanick. This portion discusses surge pricing and how drivers respond to increases in demand.┬áThis clip also opens the door for discussions on efficiency vs equity.

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