West Wing — CPI Increases

 

At this part in the episode, Senior Communications Director Toby Ziegler tells Press Secretary C.J. Cregg about the Bureau of Labor Statistics reporting the CPI increased by 0.7% in one month (could this be info that they released on Jobs Friday?). C.J. is about to go to a press briefing and quickly practices an answer in case a reporter asks about this startling statistic. C.J. and Toby, though they don’t name these exactly, talk about New Product Bias and Quality Bias as ways of explaining why CPI is not always reliable!

Thanks to Katie Cook and Kalina Staub from UNC for getting this clip on the website!

M&Ms — What are Caramel M&M’s worth to you?

 

 

In this commercial for the new caramel M&M’s, our grocery store employee is trying to buy back M&Ms from customers as they’re leaving the store. The employee offers $2, $3, and his watch to get the M&Ms back even though the customers could easily go through the line again and get a new bag. People tend to value items they possess at a higher rate than they actually paid for them and this action appears irrational since the transaction costs of buying another pack is already low.

Thanks to James Tierney for actually watching the commercials on Hulu:

 

Ron White — Cost of Sunglasses

Ron isn’t sure how a pair of sunglasses can cost more than a color television. On a recent trip to the Sunglass Hut to pick up a pair of new sunglasses, he encounters a salesperson who tries to convince him that the elimination of UV rays makes the glasses worth their price tag. Ron, not so politely, disagrees.

I Love Lucy — 5 Cent Hamburgers

Price wars aren’t good for business profits, which is why many firms may want to collude. If two goods are close substitutes, prices should be driven down near the marginal cost of production.

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