Tag: value

M&Ms — What are Caramel M&M’s worth to you?

 

 

In this commercial for the new caramel M&M’s, our grocery store employee is trying to buy back M&Ms from customers as they’re leaving the store. The employee offers $2, $3, and his watch to get the M&Ms back even though the customers could easily go through the line again and get a new bag. People tend to value items they possess at a higher rate than they actually paid for them and this action appears irrational since the transaction costs of buying another pack is already low.

Thanks to James Tierney for actually watching the commercials on Hulu:

 

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Always Sunny — Frank the Art Collector

 

Frank poses as an art collector to try and convince the art gallery owner that a really bad piece is actually really valuable. This clip is a great segue into subjective value and preferences of individuals.

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Ron White — Cost of Sunglasses

Ron isn’t sure how a pair of sunglasses can cost more than a color television. On a recent trip to the Sunglass Hut to pick up a pair of new sunglasses, he encounters a salesperson who tries to convince him that the elimination of UV rays makes the glasses worth their price tag. Ron, not so politely, disagrees.

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